Marketing / Business Development Specialist

Play by Play Sports Broadcasting Camps is looking for a full-time Marketing / Business Development Specialist. The position, based in the Philadelphia area, will provide immense opportunities for growth. Join us to be part of the booming sports media industry, focused on training the next generation of talent in the sports, esports and sports betting broadcasting industries.

Responsibilities include:

  • Create and distribute marketing content to advertise Play by Play Sports Broadcasting Camps and programs events

  • Generate, edit, publish, schedule and share daily content (original text, images, video) on social networks and monitor engagement

  • Build and execute social media strategy through competitive research, benchmarking, messaging and audience identification

  • Have a solid understanding of how each social media channel works and how to optimize content so that it is engaging on those channels to drive conversions

  • Identify audience needs and implement new strategies

  • Update website as needed

  • Manage email marketing campaigns, organic and paid advertising campaigns

  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information

  • Conduct research to identify new markets, customers and partners

  • Arrange business meetings with prospective customers and partners

  • Keep records of sales, revenue, invoices etc.

Requirements include:

  • Graphic/animation/video creation, writing and editing skills

  • Demonstrable social media and analytics knowledge

  • Desire to learn and grow in a fast-paced environment

  • Positive attitude, detail oriented with multitasking and organizational ability

  • Preferred background: marketing, journalism, sports management, business

To apply: